{"product_id":"leonetto-cappiello-champagne-delbeck-vintage-poster-print","title":"Leonetto Cappiello — Champagne Delbeck | Vintage Poster Print","description":"\u003cp\u003eA laughing young woman with red-orange hair under a broad black hat, trimmed with a red plume and a black ribbon, pops a bottle of champagne with both hands as the cork flies off to the left in a white burst of spray. Her off-the-shoulder orange-yellow gown has a bow at the bodice and a ruched yellow sash trailing a long ribbon. Brushy blue strokes frame her on the cream ground, with red capitals arching above her hat and dark green capitals at the foot naming Delbeck of Reims.\u003c\/p\u003e\u003cp\u003eLeonetto Cappiello (1875–1942) reinvented the advertising poster. Arriving in Paris from Livorno in 1898 as a caricaturist, he replaced the descriptive Belle Époque bill with a single arresting figure on a flat black or coloured ground — the Cinzano zebra, the Maurin le Quina devil, the Cachou Lajaunie dancer — designed to be read in an instant from a passing tram. He produced more than a thousand posters. His work is held by the Musée des Arts Décoratifs and the Bibliothèque nationale de France.\u003c\/p\u003e\u003cp\u003ePrinted as a museum-grade giclée on Hahnemühle fine art paper using 12-ink archival pigment printing. Available handframed in FSC-certified wood with optional float glass, or unframed. 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