{"product_id":"leonetto-cappiello-cognac-albert-robin-vintage-poster-print","title":"Leonetto Cappiello — Cognac Albert Robin | Vintage Poster Print","description":"\u003cp\u003eA fantastic crested bird perches on a wooden barrel against a flat black ground. Its head and throat are golden yellow and its body crimson, and a tall spray of yellow and red plumes rises from its crown while a long tail of the same colours sweeps out to the right. The barrel lies on its side, its painted head carrying the firm's name above a crossbar fixed with four red studs. Tall green capitals below advertise Cognac Albert Robin.\u003c\/p\u003e\u003cp\u003eThe original: colour lithograph, 1908, Bibliothèque nationale de France, Paris.\u003c\/p\u003e\u003cp\u003eLeonetto Cappiello (1875–1942) reinvented the advertising poster. Arriving in Paris from Livorno in 1898 as a caricaturist, he replaced the descriptive Belle Époque bill with a single arresting figure on a flat black or coloured ground — the Cinzano zebra, the Maurin le Quina devil, the Cachou Lajaunie dancer — designed to be read in an instant from a passing tram. He produced more than a thousand posters. His work is held by the Musée des Arts Décoratifs and the Bibliothèque nationale de France.\u003c\/p\u003e\u003cp\u003ePrinted as a museum-grade giclée on Hahnemühle fine art paper using 12-ink archival pigment printing. Available handframed in FSC-certified wood with optional float glass, or unframed. 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